
The StoryBank
Stories have impact. When we use them in our business conversations, they make our messages clear and memorable. We are all great storytellers, but we can't be a one-story wonder. This podcast is designed to help you build your story collection.
Episodes
121 episodes
Episode 122 – The Power Of A Framework – From Instinct to Impact
Ever had that feeling—“I just know how to do this, I can’t explain it”?That’s instinct. It’s powerful. But here’s the thing—instinct doesn’t scale.So many of us—whether we’re in sales, training, strategy, or design—rely on gut feel....
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Season 1
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Episode 122
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5:58

Episode 121 - Curiosity Beats Strategy - How attention to anomalies created the microwave oven
Not all breakthroughs begin with a whiteboard. Sometimes, they begin with something that feels like a mistake.An inconvenience. A “Huh, that’s odd…” But here’s the catch—most of us are too busy to notice.True innovation doesn’t ...
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Season 1
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Episode 121
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3:21

Episode 120 - The Story Behind the Data - Turning Observation Into Dominance
Today’s story from a famous sporting rivalry carries many messages. Here are two:- 1. In business, we lean heavily on numbers — performance metrics, dashboards, ROI. But what if the numbers are only half the story?2. The real comp...
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Season 1
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Episode 120
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3:34

Episode 119 – The Birth of the GPS – How flipping the question worked wonders
Innovation doesn’t always come from chasing new ideas. Sometimes, it comes from revisiting what you’ve already solved—and asking, what’s the inverse? What are we not seeing?We shouldn’t just celebrate success. Interrogating it may lead ...
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Season 1
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Episode 119
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3:57

Episode 118 - Stranded to Soaring - The Power of Bold Decisions
What makes great leaders different isn't that they avoid problems—it's how they respond when faced with them.1984. An airport in Puerto Rico. Flight cancelled. No alternate options. Everyone is frustrated, stuck, and waiting for someone else to...
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Season 1
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Episode 118
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3:24

Episode 117 - Purpose - Putting a man on the moon
What if a single sentence could define an entire culture?When I was in school I heard a story about workers who were working at a construction site. A passerby curious about the work happening, asked the first worker “what are you doing...
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Season 1
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Episode 117
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3:58

Episode 116 - The Power of One - Make a difference
When faced with a problem that seems insurmountable, we have often heard or said "What difference can I alone make?"This story would be familiar to all teams I have ever led because I have told this story over a hundred times.Th...
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Season 1
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Episode 116
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4:30

Episode 115 - Stand Still, Watch, Transform - Step Inside the Circle
Standing still to move faster. In a world obsessed with speed and action, the greatest breakthroughs often come from standing still. A struggling company in Japan, faced with operational inefficiencies, didn’t turn to cutting-edge ...
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Season 1
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Episode 115
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2:50

Episode 114 - Think Inside the Box - When Simplicity Wins
We have all heard a lot of “Man on the Moon” stories and myths. But did you hear about this one?In business, we often search for groundbreaking innovations, cutting-edge technology, or outside expertise to solve our biggest challenges. ...
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Season 1
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Episode 114
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3:07

Episode 113 - The Billion-Dollar Dinner Question - From Rejection to Revenue
What if failure was the secret ingredient to success?When most leaders shy away from mistakes, Sara Blakely—founder of Spanx—embraced them. And it’s not just her story that’s powerful; it’s the mindset behind it. Imagine leading a team ...
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Season 1
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Episode 113
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3:29

Episode 112 - Project Aristotle - Psychological Safety
In today's fast-paced business world, leaders are always on the lookout for the perfect formula for building high-performing teams. We focus on hiring the brightest talents, implementing cutting-edge processes, or investing in the latest techno...
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Season 1
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Episode 112
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6:00

Episode 111 - Small Changes, Big Results - The Art of Introductions
In B2B sales, trust and credibility can often make or break a deal. But what if a small change in how you're introduced could dramatically boost your success? A groundbreaking experiment in 2005 uncovered a powerful, yet surprisingly overlooked...
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Season 1
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Episode 111
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5:21

Episode 110 - The Performance Principle - Attention to Detail Defines Greatness
Success isn't about one brilliant moment or a single exceptional metric. It's about creating a culture of relentless, holistic excellence where every single detail matters. Imagine a world where your team's performance can be predicted by a com...
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Season 1
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Episode 110
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6:25

Episode 109 - From Bugs to Brilliance - Spotify’s Serendipitous Journey
What if a mistake in your product wasn’t just a failure to fix but the very key to its success? Some of the most groundbreaking innovations don’t come from flawless planning but from unexpected twists and surprising insights along ...
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Season 1
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Episode 109
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5:13

Episode 108 - Why greatness cannot be planned - Was Johnny Depp just lucky
What if the relentless pursuit of your goals is blinding you to unexpected opportunities? Conventional wisdom tells us to plan, to strategize, to chase our dreams with laser focused precision. But what if true magic happens when we...
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Season 1
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Episode 108
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3:58

Episode 107 - A Keystone Habit - Paul O’Niell at Alcoa
In the quest for organizational transformation, leaders often try to change everything at once—culture, processes, metrics, and systems. But what if the key to massive change lies in focusing on just one critical habit? Sounds like magic right?...
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Season 1
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Episode 107
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7:42

Episode 106 - The Stuck Key - And the space shuttle Challenger
Have you ever noticed how small, recurring issues can be overlooked in business until they escalate into larger challenges? Sometimes, we become so accustomed to these minor problems that we fail to see the real underlying issue. Why do we some...
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Season 1
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Episode 106
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4:40

Episode 105 - The Race to the South Pole: A Story of Focus and Flexibility
Ever wonder why some people hit their goals while others miss by a mile? Here's a story with an unexpected ending.Picture two leaders gunning for the same crazy-big goal. One's got all the bells and whistles - fancy gear, a huge team, a...
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Season 1
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Episode 105
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7:36

Episode 104 - Missing the woods for the trees - Learning to see the bigger picture
A recent experience at the building site of my new home reinforced the lesson of not missing the woods for the trees. It also reminded me of a beautiful story I heard from Mark Schenk almost a decade ago.A story about perspective and ab...
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Season 1
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Episode 104
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6:17

Episode 103 - A Milkshake Story - What is the Job To Be Done?
Harvard University Prof. Theodore Levitt famously said, "People don't want to buy a quarter-inch drill. They want a quarter-inch hole!”.Does your team know what problem are they really solving for the customers with the products/service...
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Season 1
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Episode 103
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8:30

Episode 102 - Half Now, Half Later
Sometimes it is the second half that truly matters.Ever seen your team allow a half-finished project gather dust? Or have you ever started a diet, only to give up after a week?We all know the feeling of 'half measures' - startin...
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Season 1
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Episode 102
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5:22

Episode 101 - Dream Big Start Small
Ever wondered what it takes to make a dream come true? What would you do if faced with the dilemma of selling out for a quick profit or sticking to your vision, even if it meant years of struggle and uncertainty?While this is a story ab...
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Season 1
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Episode 101
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5:20

Episode 100 - Hold on to your dreams
Imagine being on the brink of achieving your lifelong dream, only to face the ultimate test of your resolve.Our 100th episode in the Story Bank brings you a tale of unwavering determination and the extraordinary power of staying true to...
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Season 1
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Episode 100
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2:54

Episode 99 – Why does Messi walk?
Commenting on the 90 mins football players spend on the pitch during a game, the famous Dutch footballer Johan Cruyff once said, “It is statistically proven that players actually have the ball 3 minutes on average. So, the most important thing ...
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Season 1
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Episode 99
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3:30
